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SEO and Content

Posted by Brian Boyko on 14 July 2010

The necessity of search engine optimisation (SEO) in making a website is apparent.  At the very least, there's a usability component to SEO - if your customers, or potential customers, can't find the content, it might as well not be there.

SilverStripe's built in search-engine-friendly features (like hierarchical URLs and the ability to write good, clean semantic HTML templates) are a major consideration into what we're building out.  Right now, one of our developers, Andreas Piening, is improving the Google Analytics module, so that one can more easily visualise Google Analytics data with SilverStripe.

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