Together with the Kelih family, we developed their Family Kelih & Friends brand, which uses the slogan “Friends with Nature” to promote the experience of natural getaways is the Garden Village Bled resort and the Alpine Homestead, as well as culinary experiences in the Garden Restaurant. We created a concept that included the development of a fresh and tradition-inspired visual identity, a communication platform, three inspirational websites, packaging for home-made products and various promotional materials.