Skip to main content

This site requires you to update your browser. Your browsing experience maybe affected by not having the most up to date version.

Featured

Announcing Silverstripe CMS 5.2.0 with a new way to manage links

Silverstripe 5.2.0 has just landed. In this release, we’re most excited about the new LinkField module that makes it easy to manage all types of links. Developers and content authors can expect numerous improvements. Working and building with Silverstripe CMS 5.2.0 is easier than ever!

Read post

Tag: communications

We're getting personal

While personalising first names in emails has become commonplace, there is a wider world of personalisation to be explored. For the final principle of the Powers of Persuasion series, we take a look at how your organisation can build trust online by personalising the user’s experience.

 read

Trust Me

When we make decisions, we look to people we trust to decide what we should do. For the fifth principle of the Powers of Persuasion series, we take a look at how your organisation can build trust online.

 read

Following the herd

When we're uncertain on how to behave, we look to others for guidance. For the fourth principle from our Powers of Persuasion eBook, we take a look at how you can use social proof in your communications to influence a person when they are making a decision.

 read

Make Your Look Matter

An essential part of the online user experience is all about how you design your site. As the third principle from our Powers of Persuasion eBook, we are looking at how the look of your site can influence the user for the better!

 read

Clickbait with a Conscience

Figuring out how to use clickbait to entice and influence your audience can be tricky. This month, we are looking at the second principle from our eBook “Powers of Persuasion" – using nice clickbait.

 read

Introducing the SilverStripe Resources Centre

Announcing the launch of our brand new, completely free Resources Centre, where we've brought together years of expertise into one place. You will find a collection of downloadable content including case studies, eBooks, whitepapers and more. 

 read

Influencing for good in the Public Sector

Influencing change in the public sector is tricky, especially when you’re trying to curb behaviour. In this post we look at just 1 of the 6 principles from our upcoming ebook on influencing for good, the principal being 'the magic of three'.

 read