Project Background

Time to Screen engaged SilverStripe to help redesign their homepage and advise on optimising Call to Action user flows. Time to Screen is campaign to engage women in having regular breast and cervical checkups and is an initiative owned by the National Screening Unit, a Ministry of Health department.

Taking an art direction role, SilverStripe worked to redesign Time to Screen’s main landing page in a way that quickly engaged visitors to take action and book a health screening session. With accessibility as a top priority, a lot of effort was made with colour pallets, imagery, contrast and making sure that images remained identifiable on all screen sizes.